Following on from the success at exhibiting at Technology World 09 where we were inundated with potential clients from India we have decided to attend Nasscom in February 2010 in Mumbai.  From discussions with Indian IT companies at Technology World it is apparent that SME Indian companies are looking for guidance as to how to break into the European market. As we can "europeanise" their websites this is a great start and then following up leads with European telemarketing will help these companies turn prospects into customers.

Whilst over in India we will also be looking into setting up an Indian company to help in two areas:

1. Setting up a website globalisation team

2. Hiring a Business Development team to have "feet on the ground" to push our Indian operation.

And finally on the Indian note we are hoping to send one of our Marketeers to the Indian Marketing Strategy Scholarship Programme in March.

Following on from this programme we would then be in a position to advise companies worldwide on the best market entry strategy for India.